Coolvetica

Coolvetica is a sans-serif font inspired by 1970s logos. This was an era when everyone modified Helvetica—not just logo designers, but even type designers were captivated by quirky Helvetica trends. Phototype catalogs were filled with playful variations of the ubiquitous font. Coolvetica recreates this retro style of display lettering with very tight kerning and whimsical swirls.